About Us

Book Selection Matters

We believe, that given the opportunity, parents will buy quality titles for their children. This has been our philosophy since 1985. For over 25 years we have found that the best way to increase sales at a school book fair is to provide a great array of quality titles. The more diverse the titles the better the chance of everyone finding something they will enjoy. More than half of your students will not step inside a true book store this year. This may be their only chance to shop for a book this year. Why not make it a story good enough to spark the joy of reading? We are bringing a children's bookstore to you, not just a rehash of the "book-of-the-month club" flyer.

Independence Matters

We are truly an independent book-seller. We are not affiliated with any publishing house. Why is this important to you? This allows our top criteria for book inclusions in your fair to be the stories and the educational benefits your children deserve. There is no pressure to include poor selling "in-house" titles, or to exclude a competing publishing company's titles. This allows us to provide the largest array of children's literature available in a school book fair. Over 500 titles from over 25 publishers will be included in your fair all selected for your grade levels.

How We Started Matters

In 1985, tired of seeing what the national book fair companies were rolling into their schools, two K-5 Principals from Downers Grove, Illinois decided to do all the heavy lifting and create a book fair good enough to put in front of their students. Soon other Chicagoland schools and districts got wind of the "good book fair", the one done by educators, the one "personalized" to your school. In 1992 Personalized Book Fairs was established.

The "Personalized" Touch?

"Personalized" refers to the packing of each individual book fair. Every school receives a unique book fair based on its enrollment, grade levels, and staff input. When you add in seasonal and current releases, no two fairs are alike. A middle school does not need a lot of primary titles nor does a K-3 building need a lot of Young Adult titles. Your school will have a book fair full of titles relevant to your student body. More titles catered to your school body hopefully allows even the most reluctant reader to find something. The selections filling our bookcases have been chosen by both our dedicated staff and the hundreds of educators we have been servicing for over 25 years. But it doesn't end there. You can also request any additions or make any subtractions you feel will make your book fair a better fit for your school.


Becky Quigley Being the librarian for two schools in my district, each made up of different grades, I cannot tell you how great it was to see two almost entirely different book fairs. Grade appropriate books filled the cases for each school book fair. In years past I would hear "We saw those last week". This year I was asked if each school was suppled by a different company. I said "Yes, Personalized Book Fairs!"
Itsuko Martinez After having a poor experience working with the "national guys" I decided to say ‘’THANK YOU” for your professional insight. It was actually a fun book discussion deciding what books could work at our book fair. Give and take on book selections made it a wonderful variety of books available at my fair. At your suggestion I found a couple of authors and titles I would never have heard about. Now my students have found them too.
Mark Muszynski Guys, you rock! Made a purchase on your store recently. The order has been shipped and delivered on time. The quality of the book selection is superb! Told all my friends about your excellent service and the variety of choice. I think I’ll be your loyal customer in the future as well. I wish your company many more years of prosperity.
Karen Schultz Ten years in and it feels like I am working with family. When Greg comes in to deliver and set up it's like a friend coming out to help with a project everyone else runs away from. I always look forward to scanning the book shelves for new future favorites. I no longer dread the book fair coming, though I admit I am happier when it is being picked up. Wishing you the best in the future.