Online Book Fair Program
Welcome to our Online Book Fair Information page. Here you can get acquainted with Personalized Book Fairs' unique fundraiser.
If the lack of time, space or volunteers are any of the growing problems that have prevented your school from hosting a school book fair--then this is the program for you! The quality titles normally available at our School Book Fairs are now available on your computer, smart phone, or tablet. Our Personalized Online Book Fair is a time-limited event with a set deadline determined by you. The time needed to run this fundraiser takes about two months from start to finish. Once we hear back from you with your additional book list we need two weeks to put together your school's special selections webpage. From here the typical timeline consists of a two-week period for card sales, a two-week window for ordering online to receive free-shipping, and a two-week turn around for your orders to arrive at your school.
There have been some important lessons that we have learned in our years of doing online book fairs. The biggest is that when the books are not right in front of your students, sales will go down drastically. When parents are asked to go home and make their selections online and at their leisure, sales plummet. Because of this trend we created our Personalized Book Fairs gift cards. Our online book fair program maintains a little of that sales pressure by selling PBF gift cards upfront to your parents. Your organization sells the cards which will then be redeemed to purchase books off our site. With card in hand your parents will now come to the monitor to make their purchases. The gift cards come in $25 denominations. Your cost is $20 per $25 card resulting in a 25% profit per card sold. The added benefit of this gift card program is it can eliminate the need for a credit card transaction when purchasing. This added safety measure can help ease the minds of those who would be reluctant to make purchases on the internet. That said, we are equipped to take credit card purchases online.
Program Notes & Highlights
In addition to our online titles, you can make up to 30 additional book selections to be included on your school's unique book fair page.
Open Always and Everywhere
Taking your book fair to the internet makes your fundraiser available to those who may not have been able to attend on a particular date. It also opens up your fund-raiser to your schools' entire community. Parents can let their extended family shop whenever or wherever they may be across the country.
Hidden Closing Date
We will keep the book fair open on our end for an additional three days. This "hidden close" will help out those who have a hard time with deadlines and they will still get the free shipping.
Potential For Additional Profits
At the end of the semester in which your book fair has finished, any additional profits earned will be sent to your non-profit organization in the form of a check. Your school will receive 10% of any additional credit card sales. Shipping charges are not included in your profit calculation.
The added benefit of our gift card program is it can eliminate the need for a credit card transaction when purchasing. This added safety measure can help ease the minds of those who would be reluctant to make purchases on the internet.
PBF Gift Cards are encouraged and buyers will need the gift card number at the time of checkout. Credit card purchases online are also accepted.
Minimum Enrollment Purchase
In order to enroll in the program a school must purchase a minimum of 100 Personalized Book Fairs gift cards. Total initial outlay upfront is $2000. Additional cards can be purchased in allotments of 25 cards, $500 dollars.
High Rate of Return
A good rule of thumb when ordering gift cards is that on average schools sell about one card for every three school families.
Your orders will be shipped within 7 working days of your hidden closing date. On your end you will be asked to distribute those orders that were marked "school pick-up". This will include your students' orders as well as any orders from the community at large that indicated they would be picking them up at school.
Book Fair Chairman Checklist
The following is a quick sequence of events for the life of a Personalized Online Book Fair Chairman. Yea, that's a mouthful.
Place our logo/link on your school's home page
Make it a permanent fixture on you schools home page.
Announce book fair dates
Send home an announcement, post on your school site, do whatever you feel necessary to inform your parents of the upcoming book fair. Make certain they are aware of the opening and closing dates of your fair.
Open up sales of Personalized Book Fairs Gift Cards
Purchasers will need the gift card number readily available at the time of checkout.
Remind everyone of the closing date
Announce that purchases completed by your specified closing date will receive free shipping to your school. Anything after that date they will be subject to home delivery charges.
Pass out your orders
Make arrangements for distributing your orders through the classroom or after school pick-up.